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Welcome! So glad you decided to review your options. This is a great
course as you know from the prior page and it’s going to make a big
difference in your company and your career.
Please choose ONE of the following options:
Prefer to order by phone?
Call our eCommerce partner Kagi at (510) 658-5244 (Mon-Fri, 9-4
Pacific Time).
Premium
Plus Package: Course and Private Coaching | Price
$299.00 |
Access to the PREMIUM Resource Page that contains:
- Audio Course with Q & A Bonus Material in three convenient formats:
- Streaming audio course with an unlimited number of participants
- Downloadable (MP3) file
- Unlimited use, not for resale, Audio CD
- Course transcript with Q & A Bonus Material in Downloadable (PDF)
file AND printed hard copy
- Downloadable (PDF) Course Workbook
- Downloadable (PDF) “The Top Ten Principles of Great Sales Messaging”
- Article Downloadable eBriefing PDF: The Best Way to Increase Your Sales.
- This eBriefing describes a proven process for how you can develop
and deploy great sales messaging that has been proven
to increase sales up to 1300%.
- Downloadable (MP3) Link to American Marketing Association “Marketing
Matter LIVE!” radio show on sales messaging
PLUS
- 30-minute private phone coaching session with Michael Cannon
- Personally Autographed edition of Michael’s book, “Create
the Business Breakthrough You Want”

Premium Package: Audio CD+ |
Price $147.99 |
Access to the PREMIUM Resource Page that contains:
- Audio Course with Q & A Bonus Material in three convenient formats:
- Streaming audio course with an unlimited number of participants
- Downloadable (MP3) file
- Unlimited use, not for resale, Audio CD
- Course transcript with Q & A Bonus Material in Downloadable (PDF)
file AND printed hard copy
- Downloadable (PDF) Course Workbook
- Downloadable (PDF) “The Top Ten Principles of Great Sales Messaging”
- Article Downloadable eBriefing PDF: The Best Way to Increase Your Sales.
- This eBriefing describes a proven process for how you can
develop and deploy great sales messaging that has been proven to
increase sales up to 1300%.
- Downloadable (MP3) Link to American Marketing Association “Marketing
Matter LIVE!” radio show on sales messaging

Select Package: MP3 Audio File+ |
Price $99.99 |
Access to the SELECT Resource Page that contains:
- Audio Course in two convenient formats:
- Streaming audio course with an unlimited number of participants
- Downloadable (MP3) file
- Downloadable (PDF) file of course transcript
- Downloadable (PDF) Course Workbook
- Downloadable (PDF) “The Top Ten Principles of Great Sales Messaging” Article
- Downloadable (MP3) Link to American Marketing Association “Marketing
Matter LIVE!” radio show on sales messaging

Basic Package: Streaming Audio+ |
Price $49.99 |
Access to the BASIC Resource Page that contains:
- One time streaming audio course with an unlimited number of participants
- Downloadable (PDF) Course Workbook
- Downloadable (PDF) “The Top Ten Principles of Great Sales Messaging” Article
- Downloadable (MP3) Link to American Marketing Association “Marketing
Matters LIVE!” radio show on sales messaging

A Note from Your Instructor
Hi, this is Michael Cannon. These principles were honed and proven with
over 20-years of “in the trenches” testing and they generated
well over a $500M in revenue. I look forward to helping you kick
some butt in the marketplace, too!
Regards,
Michael Cannon
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